If you don’t know, Google’s entire division is focused on experimenting with apps and markets. That’s how a new app called Shop loop was born.
It’s an online shopping application that aims to make that activity more educational. To do this, they based the design and mechanics of the app on specific TikTok elements.
The first thing to know is that Google wants Shoploop to help you find new things, evaluate products, and ultimately buy as needed. Now, there is something new in the product presentation. To sell a product, a person can create a 90-second video.
Thus, not only will the seller have the opportunity to express their opinion, but the user will also be able to express their opinion about the product they have purchased. It appears to be an app designed to provide suggestions for buying advice and therefore can provide you with better guidance.
How do you shop on Shoploop?
- It’s simple, all you have to do is save the video of the product you want to continue purchasing.
- If you want to simplify the process, you can click on the buy link in the video.
- After clicking on the link, you will be taken to a website where you can make a purchase, which is a very intuitive process.
The application currently only sells skincare, cosmetics, hair, and nail products.
Only the beauty department is enabled but in the future, the market will be wider. Of course, everything depends on the level of use and demand that Shop loop can achieve.